Our blog
Stories,kōreroandideas
Leadership, culture and community – from the people behind LM4 Group.
Belief, Behaviour, Become: A Foundational Framework for Personal and Organisational Growth
The progression from belief to behaviour, and ultimately to becoming, represents a simple yet powerful framework for understanding how individuals and organisations evolve. While often expressed…
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Relationships Beyond the Work
Sometimes you get more out of a day on the water than a week of meetings. Recently, LM4 Group joined a KPMG-hosted fishing trip in Kawhia with clients and partners. No agendas, just good people…
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Raising the Standard in Every Room
This month, LM4 Group CEO TJay Asiata joined the panel at the Tupu Toa event, contributing to a conversation on leadership, culture and entrepreneurship.
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Crossing the Ditch: The Australian Adventure (And Why You Should Go All In)
Right now, it feels like half of Aotearoa is quietly packing up their lives, selling the couch on Facebook Marketplace, and boarding a flight to Australia with two suitcases and a dream.
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Starting Strong: Alignment, Accountability, and Purpose for 2026
Before the year fully found its pace, the LM4 Group team came together for our first company pre-start of 2026.
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Why the Best Leaders Stay Students
One of the most important shifts I’ve made in leadership is this: I no longer aim to be the one with all the answers.
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Why SMEs Don’t Need More Advice, They Need Better Systems
Small and medium-sized enterprises are often described as the backbone of the economy. Yet despite their importance, many operate in a state of persistent overload. This is not due to a lack of…
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What 20 Years in Recruitment Taught Me About Performance
Over twenty years in recruitment, working across industries and countries, I’ve learned that performance is rarely about capability alone. More often, it’s shaped by the environment people are…
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How LM4 Group Closed Out 2025
This year, LM4 Group chose to do Christmas differently.
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When One Story Inspires a Whole Room
Sometimes, all it takes is one story to remind us why we do what we do.
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From Strawberry Picking to Global Reach: The LM4 Story & What’s Next
Every business has a story. For LM4 Group, ours began humbly — in the fields, picking strawberries. What started as a family’s drive to work hard and create opportunity has grown into a…
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Navigating the Storm: What Recent GDP Contractions Mean for NZ Businesses
New Zealand’s economy has hit rough waters. In the June 2025 quarter, GDP shrank by 0.9%, marking the third contraction in just over a year. Construction, manufacturing, and services all felt the…
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